Three SUVs have been introduced in a new avatar by Tata Motors. The company has launched Nexon, Harrier and Safari in the Indian market with new avatars.

Dark red edition

Tata Motors recently opened bookings for the Dark Red Edition of the Safari and Harrier. Nexon, Harrier and Safari SUVs have been included in these three SUVs. After launch, all three SUVs can also be bought in Dark Red Edition.

Features of all three SUVs

Dark Red Edition has been introduced in all three SUVs. Along with this, many new features have been given to it. Safety features like ADAS have also been included in these features. Apart from this, the black and red theme can also be seen in the interior of the SUV. The black dashboard and doors are finished in red, along with the seats and some inserts on the doors. Wireless charger, 200+ voice commands in six languages, air purifier with display, ventilated seats, panoramic sunroof, powered driver seat with memory function, 360-degree surround view system, 17.78 cm digital TFT instrument cluster, 26.03 cm Harman touchscreen infotainment Features like System, Apple Car Play and Android Auto will be available.

The ex-showroom price of all three SUVs

  • The initial ex-showroom price of Nexon with Dark Red Edition has been kept at Rs 12.35 lakh.
  • The initial ex-showroom price of Harrier with Dark Red Edition has been kept at Rs 21.77 lakh.
  • Safari’s ex-showroom price starts from Rs. 22.61 lakhs.

Tata is constantly getting challenges from other companies. Everyone from Maruti to Mahindra constantly updates their vehicles and offers new features. In such a situation, Tata’s sales can be affected. Tata is trying to increase its sales by offering new features and editions.


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